“Pedalist.a” The campaign for empowered women featuring the new “Winter 24-25” cycling wear collection

The new “Winter 24-25” women’s winter cycling wear collection has been created by women, with women in mind. Each garment has been specifically designed and tailored to suit the real needs of female cyclists, with special attention paid to its design, ensuring a perfect functional fit for the female anatomy.

Aesthetics and elegance are also cornerstones of this collection, which moves away from  stereotypes and the traditional “feminine” aesthetic/image. Thanks to the constant feedback it receives from women cyclists, Inverse has succeeded in developing innovative solutions that meet their real needs, while offering innovation within the brand.

– PURE Kendra Women’s winter cycling bib shorts: Revolutionary long cycling bib shorts, specifically designed for women cyclists. As well as providing a perfect fit for pedalling in comfort over long distances and in cold climates, these bib shorts stand out due to their innovative system with a FLEXYGO shoulder strap. They are made of polypropylene – a material that provides lightness and optimum breathability in contact with the skin.

This system, developed by Inverse and tested by numerous cyclists, adapts perfectly to the rider’s position on the bike, keeping the bib shorts in place without causing any discomfort. It also means the bib shorts can be lowered with no need to remove the jersey: It makes bathroom visits quick and comfortable, and its flexible panels ensure it adapts perfectly to the rider’s movements while pedalling. 

One of the great new additions to Inverse’s new women’s cycling apparel collection is the innovative PURE DAIA Sports Top. It is a versatile garment designed for maximum performance in any physical exercise – cycling, running, yoga or dance.

This top stands out because it is made from CYCLON fabric at the front and sides – a soft and elastic material that adapts to the body providing an incomparable feeling of comfort. The perforated fabric on the back provides excellent breathability, ensuring that the skin stays cool and dry at all times, during even the most intense sessions.

Its rounded neckline provides enhanced comfort while exercising, while its polypropylene straps ensure a firm grip, avoiding uncomfortable movements and distributing the weight evenly across the rider’s shoulders. Its foam-lined elastic band ensures a comfortable fit without chafing, making this top an ideal choice for women looking for performance, style and comfort in their sports gear.

– PURE Helios cycling jacket: This jacket is a development from the PURE range. Its innovative feature is an opening in the area near the armpit, which significantly enhances breathability. It also includes a side opening with zipper that hides an additional rubberised key pocket and a cloth for cleaning goggles, designed with the female rider’s comfort and practicality in mind.

– ANTARES cycling jacket: The 2.0 version of the Antares jacket has been upgraded with a membrane fabric that provides protection against the cold and damp. It has a fitted LED light, ideal for being seen in conditions of low light, and reflective areas on the back for enhanced safety. This winter cycling jacket is the perfect choice for women cyclists who are looking for the safety of visibility and comfort on cold days.

– SUBLIM Slim and PURE Level long sleeve jerseys for women: both jerseys provide a perfect fit for the female body, and are designed to retain warmth, making them an essential part of any winter outfit.

– SYMBIOSIS women’s long sleeve jersey: This jersey is a progression from the range presented in the summer, with a fabric made from 70% recycled materials and natural dyes. It includes casual style labels and 6 practical pockets. It is the ideal garment for cyclists who are committed to sustainability. 

– BLAZE HIGH VISIBILITY REVERSIBLE vest for women: This innovative jacket is reversible, providing maximum visibility with a powerful high visibility colour on one side and a piece of reflective fabric on the lower back, and an elegant black design with reflective features on the other side. It guarantees breathability, and is ideal for female cyclists who need functionality and style.

– REVERSIBLE cycling rain jacket for women: With a total of 6 pockets (3 on each side) and reflective features, this unisex rain jacket is the ultimate expression of innovation and style for female cyclists seeking protection against the rain and wind.

– TRAZZ women’s cycling socks: Stylish and breathable, these socks are not only perfect for cycling, but also for running and trail running. They offer the utmost comfort in any sport.

– Oda Earwarmers for women: Thermal bands made of comfortable fabric to protect you from the cold, making them an essential accessory for cyclists in winter.

The “Winter 24-25” cycling wear collection has been designed focusing on the overall improvement of the cycling experience, taking care of every detail, from the superior quality of the fabrics to the utmost comfort in their use. These innovations are the result of the ongoing dialogue between Inverse and its community of both amateur and professional cyclists.

Inverse restates its commitment to female empowerment in cycling. This is exemplified by its partnership with the “Women In Bike” meetings organised by the Royal Spanish Cycling Federation (RFEC) – a programme of guided rides to encourage women to take up cycling, enjoy it as a leisure sport, and to create ties with other female cyclists where they live to enjoy it in a fun and healthy way.

With this new collection of women’s winter cycling apparel, Inverse reaffirms its commitment to innovation, quality and performance in women’s cycling, while ensuring that every rider is equipped to face the colder months without compromising on their comfort and safety.